The show is 100% scripted. Except the transactions are real. You need to apply to get on the show and sell something, but, the sale itself and the price paid is real.
I know this because like I said, I'm a big Kevin Smith fan and I listen to a couple of his podcasts. One of them is Tell'em Steve Dave, with Walter, Bryan and Brian Quinn, if some of you watchs Impractical Jokers, he's in that show.
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